Home Contact Us
About Oceana     
Markets and Operational Areas
The Oceana Group comprises numerous subsidiary divisions, each involved in their individual areas of operation.
   
  Markets and Operational Areas

 

Canned Fish
Areas of Operations:
St. Helena Bay,
Walvis Bay,
Henley, UK,
Dakhla, Morocco.

Division: Oceana Brands
  • Marketing of canned pilchards to South African and other African markets under Lucky Star brand
  • Marketing of canned tuna and mackerel under Lucky Star brand
  • Lucky Pet is the local market leader for canned cat food
  • Marketing of canned fish products under the Glenryck brand in the UK
  • Ranked second in the tinned foods category by the Sunday Times Top Brands survey
  • Largest EU-accredited canner of pilchards in South Africa
  • Pilchard resources healthy in South Africa and Namibia
  • Own fleet consists of three steel vessels
  • Local and offshore procurement and packaging operations
  • Healthy and affordable product endorsed by the Heart and Stroke Foundation

Fishmeal and Fish Oil
Areas of operations:
Walvis Bay,
Hout Bay,
St. Helena Bay.

Division: Oceana Brands
  • Anchovy, redeye herring and other by-catch processed for fishmeal
  • Used for pet food, and other animal and aquaculture feeds
  • Local and export markets mainly in the Far East (China)
  • Eight vessels, wholly owned, co-owned or joint ventureships and four contracted vessels
  • Resources healthy


Lobster
Areas of operations:
Hout Bay,
St. Helena Bay.
Division: Oceana Lobster, Squid and French Fries
  • Major supplier of live and frozen west coast rock lobster to Far Eastern and European markets
  • Supplier of live and tailed south coast lobster to European and US markets
  • Growing demand in Asia, especially China
  • Only supplier in South Africa to develop nitrogen-frozen sashimi grade lobster for the Japanese market
  • Operates ten west coast vessels and one on the south coast
  • Two dedicated live and frozen lobster facilities

Squid
Areas of operations:
Port Elizabeth,
Humansdorp.
Division: Oceana Lobster, Squid and French Fries
  • Fleet of five freezer vessels; contracts with independent vessel owners
  • Packing and cold storage facilities in Port Elizabeth and Humansdorp
  • Individual quick freeze packing facilities on board vessels
  • Produces squid for export under the Calamari Fishing brand sold into mainly Spain and Italy
French Fries
Areas of operations:
Lambert's Bay.
Division: Oceana Lobster, Squid and French Fries
  • One of only three French fry factories in South Africa
  • Largest single employer on the west coast north of St Helena Bay
  • Supplying growing quick service restaurants industry
  • Marketed under the Gold Seal brand and various house brands
  • National sales and marketing infrastructure

Horse Mackerel
Areas of operations:
Cape Town,
Walvis Bay,
Ballasalla, Isle of Man.

Division: Blue Continent Products
  • High-demand product in domestic and foreign markets, including South Africa, Namibia, Cameroon, Angola, Mozambique, Democratic Republic of Congo, Nigeria and Zimbabwe
  • Own fleet of four horse mackerel trawlers and charters additional vessels
  • Resources healthy in South Africa and Namibia

Hake
Area of operations:
Cape Town.

Division: Blue Continent Products
  • Trawl and longline hake
  • International markets include Spain, Portugal, the Netherlands, Australia and Korea
  • Blue Continent and Seamaid brands
  • Resources healthy
  • Accredited by Marine Stewardship Council

Marine Food Products
Area of operations:
Cape Town.

Division: Blue Atlantic Trading
  • Handles a variety of imported and local marine foods distributed to wholesalers and retailers
  • Blue Atlantic and Ocean Catch brands
  • Diversified customer base

Cold Storage
Areas of operations:
Cape Town,
Durban,
Johannesburg,
Walvis Bay.

Division: Commercial Cold Storage
  • Eight stores in South Africa and Namibia
  • Offers in excess of 100 000 pallets for cold storage
  • Major products stored include fish, poultry, meat vegetables and fruit
  • Steri-fruit facility meets the standards of the South African Perishable Products Export Control Board and the protocols of China and the Japanese Produce Quarantine standards